Proprietary Research

RESEARCH BRIEF 11: SAAS SPENDING BENCHMARKS

An Analysis of Margins, Sales and Marketing Spending, and the Rule of 40%
Source: SaaS Capital

WHITE PAPER: What's Your SaaS Company Worth?  

What's Your SaaS Company Worth?
Source: SaaS Capital

RESEARCH BRIEF 10: CONTRACT LENGTH AND ITS IMPACT ON GROWTH AND RETENTION

Contract Length and its Impact on Growth and Retention
Source: SaaS Capital

RESEARCH BRIEF 09: HOW FAST SHOULD MY SAAS COMPANY BE GROWING – 2016 UPDATE

How Fast Should My SaaS Company Be Growing? – 2016 Update
Source: SaaS Capital

RESEARCH BRIEF 08: WHAT’S A GOOD SAAS RETENTION RATE? 

What’s a Good SaaS Retention Rate? - 2015 Update
Source: SaaS Capital

RESEARCH BRIEF 07: HOW SAAS COMPANIES SPEND THEIR MONEY

How SaaS Companies Spend Their Money
Source: SaaS Capital

WHITE PAPER: No Churn: Keep Customers and Improve Your SaaS Company Valuation - 2015 Update

No Churn: Keep Customers and Improve Your SaaS Company Valuation - 2015 Update
Source: SaaS Capital

RESEARCH BRIEF 06: THE DAUNTING MATH OF GROWTH

The Daunting Math of Growth
Source: SaaS Capital

RESEARCH BRIEF 05: OPTIMIZING SALES AND MARKETING SPENDING

Optimizing Sales and Marketing Spending for SaaS Companies
Source: SaaS Capital

RESEARCH BRIEF 04: PRE-PAY DISCOUNTING

The Hidden (and Very Large) Costs of Pre-Pay Discounting
Source: SaaS Capital

RESEARCH BRIEF 03: CUSTOMER RETENTION

What's a Good SaaS Retention Rate?
Source: SaaS Capital

RESEARCH BRIEF 02: SALES & MARKETING SPEND

How Much Should SaaS Companies be Spending on Sales & Marketing?
Source: SaaS Capital

RESEARCH BRIEF 01: GROWTH

How Fast Should My SaaS Business Be Growing?
Source: SaaS Capital

WEBINAR:
View the Recording: What's Your SaaS Company Worth? (10.18.12)
Download the slide deck: Webinar Slide Deck (PDF)
Source: SaaS Capital,  DH Capital, and THINKstrategies

ANALYSIS:
Evaluating Financing Options for Saas Companies
Source: SaaS Capital

 

WEBINAR 
View the Recording: Churn Defense 101: Best Practices & Case Studies (08.08.12)
Download the slide deck: Webinar Slide Deck
Source: SaaS Capital, Zuora & Apptegic

WHITE PAPER:
SaaS Sales and Marketing ROI
Source: SaaS Capital and OPEXengine

SaaS Capital offered us the right mix of availability, structure and market expertise to help us bring aggressive product advancements to the market in a timely manner.

Isaac Garcia

CEO, Central Desktop

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Contact Us:

SaaS Capital
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(p) 513.368.4814 

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