Research Archive

RESEARCH BRIEF 03: CUSTOMER RETENTION

What's a Good SaaS Retention Rate?
Source: SaaS Capital

RESEARCH BRIEF 02: SALES & MARKETING SPEND

How Much Should SaaS Companies be Spending on Sales & Marketing?
Source: SaaS Capital

RESEARCH BRIEF 01: GROWTH

How Fast Should My SaaS Business Be Growing?
Source: SaaS Capital

WEBINAR:
View the Recording: What's Your SaaS Company Worth? (10.18.12)
Download the slide deck: Webinar Slide Deck (PDF)
Source: SaaS Capital,  DH Capital, and THINKstrategies

WEBINAR 
View the Recording: Churn Defense 101: Best Practices & Case Studies (08.08.12)
Download the slide deck: Webinar Slide Deck
Source: SaaS Capital, Zuora & Apptegic

WHITE PAPER:
SaaS Sales and Marketing ROI
Source: SaaS Capital and OPEXengine

SaaS Capital offered us the right mix of availability, structure and market expertise to help us bring aggressive product advancements to the market in a timely manner.

Isaac Garcia

CEO, Central Desktop

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SaaS Capital

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