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How much should your SaaS business be spending on sales & marketing?

How much should your SaaS business be spending on sales and marketing

SaaS company executives ask us time and time again how much they should be spending on sales and marketing. Based on our recent survey of 200 private SaaS Companies, there is a clear connection between a SaaS company’s investments in sales and marketing and their growth rate and their SaaS company valuation.

Click here to download the full research brief

Our Approach

Who Is SaaS Capital?

SaaS Capital® is the leading provider of long-term Credit Facilities to SaaS companies.

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